At Estes Public Relations, our team works with a variety of clients across the food, spirits, lifestyle, consumer, hospitality and travel industries. While we tailor our approach to fit each client’s unique needs, one thing remains a crucial component for each business: social media. Consumers are now adding a step to their decision-making process by …
At Estes Public Relations, we’re always thrilled to be on-site supporting our clients. At the 2023 Kentucky Bourbon Festival, our team provided on-site support all three days. Held in the Bourbon Capital of the World, the Kentucky Bourbon Festival draws bourbon lovers to Bardstown, Kentucky, each year to celebrate the storied history of distilling America’s …
The “most exciting two minutes in sports” is right around the corner and EPR, headquartered in Louisville for 20 years, knows how to Derby like a local. We want to make sure you know how to do Derby the right way! Here are a few tips on how to spend it. Searching for a few …
In the dynamic realm of public relations, recognition of outstanding achievements serves to foster growth, innovation and professional development. One avenue for celebrating excellence within the PR industry is the prestigious Public Relations Society of America Bluegrass Chapter’s Landmarks of Excellence Awards. Each year the organization hosts these awards spotlighting individuals and organizations in the …
From fresh, mail-order Hawaiian seafood to female-owned, pre-Prohibition-style cocktail syrups, to bespoke fragrances from whiskey, we get to work with (and eat & drink & smell) some pretty cool products. Although representing consumer packaged goods has its perks, how do we push them past the thousands of other products available? Connecting It’s not about how …
At Estes Public Relations, we like to say we work where others play. However, we always love to shake things up and spend a day in our clients’ worlds. Imagine our excitement when the EPR team was invited to join for a cocktail class with our client New Riff Distilling. Located in Newport, Ky., New …
After working with our clients on more than 175 restaurant openings, we still get excited about each and every one. It’s thrilling to see someone’s dream come to life and be part of the process — we consider each one an honor and a responsibility. But we’ve also learned a thing or two. If it …
Influencer marketing is at its peak right now and continues to be a great way for businesses to promote their brands, products and events by reaching new audiences in a cost-effective way.
It will come no surprise that we love a good culinary competition. Bravo’s Top Chef is a long time EPR must-watch — our Teams messages frequently start with, “are you caught up yet?” when a season is airing. So you know we have our DVR set and our watchlist updated for the debut of Season …